This is Why You're Fat!(This is Why You're Fat: Where Dreams Become Heart Attacks) (What's New?) (Brief article)

Food once was the providence of celebrated chefs and critical connoisseurs. Cooking shows featured all-gourmet creations while websites displayed artfully photographed delights--but then something changed. Junk food lovers (and haters) wanted to see old standbys: the carnival foods of their childhoods, the sticky mess of a deep-fried candy bar and the indulgence of a greasy burger with all the fixin's. Jessica Amason and Richard Blakeley of New York City--she, a blogger-journalist; he, a video editor; together, they throw media parties and "make trouble wherever possible"--sought to highlight this community. So they launched a website, thisiswhyyourefatcom, and within a month pulled in more than 10,000 hits.

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Next up for the voraciously wicked couple was the HarperStudio-published book, This is Why You're Fat: Where Dreams Become Heart Attacks, which went to print just a few months ago. It...