Familiar Faces.
| Position | TV Series |
Institution: Sun West Bank, Las Vegas
Assets: $249 million; five locations
Agency: Kirvin Doak Communications, Las Vegas
This was an image and awareness campaign designed to promote the bank's services by showcasing the bank employees who provide the service or the customers who benefited from the services.
One ad featured the bank courier. The courier builds personal relationships with customers, passing along information about what traffic is like or whether someone should wear his or her coat to lunch. Other...
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