'Explore Your Future' at Labelexpo.

Position:LABELEXPO AMERICAS 2018 Conference Program

The organizers of Labelexpo Americas 2018--themed "Explore Your Future"--have confirmed the details of the event's conference and learning program. Labelexpo Americas is billed as the region's largest trade show for the label and package printing industry, and is now in its 16th edition.

The two-day program, which is sponsored by HP, comprises 12 themed conference sessions taking place on September 25 and 26, the first two days of the three-day show. Three Label Academy master classes also take place over the second and third days of the show.

Day one of the conference is designed to tackle the commercial side of the labels and package printing industry, examining key issues of relevance, including workforce development and recruitment, mergers and acquisitions, the rise of printing on demand, and implementing innovative logistics labeling. Among the session highlights: the opening CEO converter panel discussion, which will explore creating a productive company and aligning with a long-term strategy; attracting new business and maintaining relationships with key clients; and using competitive pressures and industry disruption to gain an advantage. Confirmed panelists are John McDowell, president of McDowell Label; Sandy Petersen, co-founder and owner of Digital Label Solutions; Bill Muir, president of Grand Rapids Label Company; and Micheal Lane, CEO of The Meyers Printing Companies.

Day two is designed around creativity, branding and innovation. Topics include unlocking flexible packaging opportunities for label converters, elevating your customers' brands with smart and connected products, preventing counterfeiting, and creating products with standout presence. Session highlights include the opening package printing panel discussion on understanding the market, identifying the opportunities and creating value and connecting the entire supply chain. Speakers confirmed for day two of the conference schedule include Rob Daniels, president of Quality Tape & Label; Benoit Chatelard, president and CEO of Digital Printing Solutions, Flint Group; Lois Leslie, senior innovation product manager and chief marketing officer, Link Technology at HP; Greg Althoff, creative director of Rhinegeist Brewing; and Clara Meinen, owner and creative director, One Sweet Design.

Three in-depth master classes are taking place on September 26 and 27. These cover MIS and workflow automation; shrink sleeve technology; and inks, coatings and varnishes. Attendees can...

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