Event calendar.

• Position: Calendar

02.18.10--LMA Los Angeles Chapter

Innovate or Hibernate--What's The Next Step For Your Law Firm?

Today's most successful organizations strongly encourage (to the point of almost demanding) their professionals to be innovative and creative in their structure and process. Program attendees will examine the benefits of:

* Taking a strategic approach to creative problem-solving

* Exploring how to encourage innovation within their marketing/business development department, practice areas and within the firm as a whole

* Learning practical techniques for discovering new ideas and fresh insights

Steve Swafford of Balance Warrior will impart the tools and techniques legal marketers can implement to boost creativity and put innovative ideas to use.

02.18.10--LMA Southwest Chapter

Sales Lessons Law Firms Can Learn from the Corporate World: Bringing in More Business Using Key Client Teams

Time: 11:30 a.m.-1 p.m.

This program will cover face-to-face business development and the implementation of worldwide global client-focused teams. This unique presentation takes the best of corporate sales, marketing and global account management to show what law firms can learn from their clients.

Participants will learn:

* Sales Lessons from the Global 1000

* What your firm can adopt and adapt

* How technology can help you develop tactics and strategy

* Key client management opportunities

* Practical ideas on how to close the knowing/doing gap

Speaker: William Flannery, president of The WJF Institute. His primary focus is on business development, client development, client relationship management, law firm marketing and marketing support programs.

Location: Lewis and Roca LLP, 40 North Central Avenue, Suite 1900, Phoenix

Cost: Full Member: $15, Non-member: $30

02.18.10--Metro Philly Chapter

10 Tips for Law Firms with Limited Resources/Budgets

Time: 8 a.m. -9:30 a.m.

Speaker: Jim Durham

Location: Table 31 Conference Center, The Comcast

Center, 1701 JFK Blvd, 3rd Floor, Philadelphia

Cost: Members $10, Non-members: $25, Register at the

door: Members $20, Non-members: $40

02.18.10--LMA Toronto Chapter

Key Legal Industry Trends and Proven Best Practices in Client Service

What allows one firm to stand out from the rest? What really impresses clients? What frustrates them? The LMA Toronto Chapter presents the findings of The BTI Survey, an annual reality check on how clients are thinking. Discover:

* Driving trends for 2010

* New metrics for law firm...