EVALUATING THE EXPECTED WELFARE GAIN FROM INSURANCE

Date01 January 2016
AuthorGlenn W. Harrison,Jia Min Ng
DOIhttp://doi.org/10.1111/jori.12142
Published date01 January 2016
EVALUATING THE EXPECTED WELFARE GAIN FROM
INSURANCE
Glenn W. Harrison
Jia Min Ng
ABSTRACT
Economic theory tells us how to evaluate the expected welfare gain from
insurance products on offer to individuals. If we know the risk preferences of
the individual, and subjective beliefs about loss contingencies and likelihood
of payout, there is a certainty equivalent of the risky insurance policy that can
be compared to the certain insurance premium. This simple logic extends to
nonstandard models of risk preferences, such as those in which individuals
exhibit “optimism” or “pessimism” about loss contingencies in their
evaluation of the risky insurance policy. We illustrate the application of
these basic ideas about the welfare evaluation of insurance policies in a
controlled laboratory experiment. We estimate the risk preferences of
individuals from one task, and separately present the individual with a
number of insurance policies in which loss contingencies are objective. We
then estimate the expected consumer surplus gained or foregone from
observed take-up decisions. There is striking evidence of foregone expected
consumer surplus from incorrect take-up decisions. Indeed, the metric of
take-up itself, widely used in welfare evaluations of insurance products,
provides a qualitatively incorrect guide to the expected welfare effects of
insurance.
Consider the humble question of the welfare valuation of some new insurance
product, such as the “micro-insurance” products being offered and promoted in
developing countries. In general, these policies currently are evaluated by the metric
Glenn W. Harrison is at the Department of Risk Management & Insurance and Center for the
Economic Analysis of Risk, Robinson College of Business, Georgia State University. Jia Min Ng
is at the Department of Risk Management & Insurance, Robinson College of Business, Georgia
State University. Harrison is also affiliated with the School of Economics, University of Cape
Town and IZA—Institute for the Study of Labor. The authors can be reached via e-mail:
gharrison@gsu.edu and jng4@gsu.edu. We are grateful for helpful comments from reviewers
and seminar participants at the RMI Department of Georgia State University. Details of
procedures and the literature are available in CEAR Working Paper 2015–10 at http://cear.gsu.
edu.
© 2016 The Journal of Risk and Insurance. Vol. 83, No. 1, 91–120 (2016).
DOI: 10.1111/jori.12142
91
of product take-up.
1
Although take-up is easy to measure, it does not automatically
reflect the existence or size of the welfare gain of the insurance product to the insured.
An insurance product usually involves the individual
2
giving up a certain amount of
money ex ante some event in the expectation of being given some money in the future
if something unfortunate occurs. Welfare evaluation, therefore, generally requires
that one knows risk and time preferences of the individual, since the benefits of the
product are risky, and in the future, while the costs are normally
3
certain and up front.
We must also know the subjective beliefs that the individual used to evaluate possible
losses.
4
Of course, there is a “revealed preference” argument that if the product is (not) taken
up it was perceived to be a positive (negative) net benefit. But that is only the starting
point of any serious welfare evaluation, particularly if one wants to quantify the size of
the welfare effect. What if the subjective beliefs were biased, in the sense that the
individual would revise them if given certain information? What if the evaluation of
the product used some criteria other that Expected Utility Theory (EUT)? What if the
individual simply made a mistaken decision, given beliefs and risk preferences?
Invoking this revealed preference argument implies that one could never find a
negative welfare from any insurance decision!
Instead of making a priori assumptions about those preferences that are likely to be
wrong, we can use controlled experiments to estimate individual preferences,
1
Many recent field experiments that evaluate alternative insurance products focus exclusively
on take-up as a proxy for welfare: for example, see Gin
e, Townsend, and Vickrey (2007, 2008),
Cole et al. (2013), Dercon et al. (2014), Cole, Stein, and Tobacman (2014), Banerjee, Duflo, and
Hornbeck (2014), and Cai et al. (2015). Virtually no attempt is made to design products that
reflect the risk preferences of individuals. One example of the casual nature of judgments in
this area comes from Gin
e, Townsend, and Vickrey (2008, p. 544), describing how the premium
was set: “The policy premium was initially benchmarked on projected payouts using historical
rainfall data (at least 25 years of data for each rain gauge were used). The premium was
calculated as the sum of the expected payout, 25 percent of its standard deviation, 1 percent of
the maximum sum insured in a year, plus a 25 percent administrative charge and 10.2 percent
government service tax. In some cases the premium dictated by this formula was then
reduced, because it was believed to exceed farmers’ willingness to pay.” After all of the formal
actuarial arithmetic, we scratch our heads and just change things based on some hunch. To
justify being puzzled by low take-up, Banerjee, Duflo, and Hornbeck (2014, p. 292) refer to
“evidence of a strong need for health insurance,” but by this all they mean is evidence that
average health expenditures exceed the typical premium by a factor of 8.9 ¼4670/525. Such
expenditures always exhibit significant skewness, with many at zero, affecting the welfare
evaluation of the insurance product. An online appendix details the various welfare metrics
used in applied evaluation of insurance products.
2
One could extend this approach to consider the social welfare evaluation of insurance
products for groups of individuals, such as households, villages, or even nations.
3
Some insurance products in developing countries spread the premium payments over the life
of the contract.
4
There is an unfortunate tendency in many academic evaluations of insurance purchase to
assume that individuals somehow know the probabilities that are estimated or guessed at by
actuaries.
92 THE JOURNAL OF RISK AND INSURANCE

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