High energy, positive outlook prevail at summer market 2011.

• Position: Around Utah - Brief article

Salt Lake City - Approximately 25,000 retailers, exhibitors and media closed out a record-breaking OUTDOOR RETAILER SUMMER MARKET in Salt Lake City.

The 2011 edition of Summer Market saw increases in every measurable category, including exhibitor booth space, exhibiting brands, retailers and overall attendance, with most categories posting double-digit percentage growth.

"The energy at this show was tremendous and it rebooted everything for me as I head back to my store," says Shelley O'Neill, store manager at Tooth of Time Traders in Cimarron, N.M. "Talking with the manufacturers i work with, their business results are up. Our sales are up. People are excited."

"The show has been amazing for us; it's been very successful from a retailer perspective as well as what I do with PR. The show does an amazing job bringing in all the right editors to talk to about our products, and our booth was wall-to-wall the whole time," says Jaime Eschette, strategic outreach...