Elope's create your own superhero kit.

• Author: Peterson, Eric
• Position: COLORADO COOL STUFF

Brothers Keith and Kevin Johnson started elope--an acronym for "everybody's laughing on planet Earth"--in 1993 selling mad hatter-style hats to ski and snowboard shops. In the years since, they've started a plant in China that manufactures exclusively for elope and grown to offer more than 1,000 products.

"It's a tight relationship. We depend on one another for the success of our businesses," says Kevin, the company's CEO--chief excitement officer.

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New from elope this Halloween: the Create Your Own Superhero Kit. "We supply people with a cape and a mask and cuffs and some fabric, and they...