Electing a 'Super Girl'.
| Position | CHINA - The Mongolian Cow Yogurt Super Girl Contest, television contest |
China's runaway summer hit--The Mongolian Cow Yogurt Super Girl Contest--ended in August with a television viewership that eclipsed the population of North America. More than 400 million people watched the finale of the show, which resembled American Idol, and saw a music student from Sichuan Province selected as the winner. But it was how that winner, Li Yuchun, was chosen that transformed Super Girl from just another Chinese pop-culture craze into a potential political milestone. Unlike China's leader, Hu Jintao, Li was popularly elected. Fans voted by text message, and the three finalists drew more than 8 million votes. In a country where it is...
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