Disney's excellence guide for firms.

• Author: Wojtalewicz, Theresa

[ILLUSTRATION OMITTED]

I thoroughly enjoyed working with the LMA and had an amazing time delivering the program. The energy in the room was infectious, the participation by the participants was outstanding, and I truly hope to have the opportunity to work with the LMA again. What an awesome team of people!--Jeff Williford, Disney Institute

At Disney Institute, leadership excellence includes the belief that if leaders take care of their employees, then employees will take care of the guests. Cast excellence promotes the idea that communicating an organizational culture, recognizing employees and treating them like guests will make them feel as though they are adding to the success of the company. In turn, it motivates them to provide the best service to attract return guests and overall loyalty to the brand.

Excellent leadership, creativity, a strong organizational culture and attention to detail are some of the qualities that Jeff Williford, business program facilitator with Disney Institute, stressed are important to offering the best service to clients.

We hope you have had a chance to read the tweets and blog postings about Jeff Williford's historic speech during the 25th LMA Annual Conference at Disney World in Orlando, Fla. Williford is with Disney Institute and he shared insights into Disney's Approach to Excellence that can easily be applied to law firms. The following chart details the key takeaways that we hope you share with your firm's leaders.

DISNEY YOUR FIRM Leadership is responsible for a Be the leader in your firm and culture to inspire and generate encourage your attorneys. interaction. "Every child blessed with a vivid Help create your firm's future. imagination ..." Your ideas are separate from your Think inside the box (avoid identity. wasting); think outside box (what are possibilities). Continuous improvement How can...