Digital on display at Xeikon Cafe: education and machinery demonstrations were highlights of the digital press manufacturers annual event.

Author:Hrinya, Greg

Xeikon Cafe Packaging Innovations 2015 took place from March 10-12 in Lier, Belgium, and visitors had the option of attending multiple technical and business conferences designed to showcase the advantages of digital printing. The event allowed industry professionals to get first-hand information, live demonstrations and networking opportunities.

Although the marketplace continues to be dominant in the traditional workflow, digital is making strides. Xeikon displayed its host of digital presses, including the new Cheetah and 3000 series. The Cheetah launched at Labelexpo 2014 in Chicago, IL, USA, and offers 1200 x 3600 dpi and substrate widths up to 330 mm, or 13".

The Cheetah, now the fastest press in the Xeikon portfolio, runs at 98 fpm (30 m/min).Additional benefits include full rotary printing, toners that meet FDA regulations for food contact, no VOC emissions, and the ability to integrate third party workflow software and converting/finishing solutions.

"The Cheetah is a new platform that, from our point of view, cannot be upgraded," said Filip Weymans, Xeikon's director of segment marketing, Labels and Packaging. "It's one of the things that we feel the market has responded very nicely to. The Xeikon Cheetah is the fastest digital label press in the quality league. Maybe there are some that are running faster, but certainly not at the quality that we are."

The 2015 edition of the Xeikon Cafe saw a 35% increase in visitors from the previous year, with more than 700 attendees.

"We are also very pleased to see an increased diversity in the type of print professionals that attended the event," said Wim Maes, Xeikon CEO. "Not only printers and converters appreciated the Xeikon Cafe as a platform to get more insights in optimizing their digital print production. Also, brand owners gained a better understanding of how digital print is the answer to their needs in terms of shorter runs and greater product variety to name just some. For marketers that attended the event, I can say the Xeikon Cafe 2015 certainly was an eye-opener as they discovered how digital print technology creates new creative opportunities."

At least 33 Aura Partners exhibited their integrated products and industry expertise through more than 15 different applications, ranging from folding carton to self-adhesive, heat transfer and in-mold labels. Xeikon Cafe Packaging Innovations displayed the Folding Carton Suite, the Self-Adhesive Label Suite, the Heat Transfer Label...

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