Demand grows for "green" hotels.

• Position: Business Travel

Business travelers are increasingly making daily choices to reduce their environmental impact, and they have specific expectations about the green practices hotels should be adopting today, indicates a survey commissioned by Deloitte & Touche LLP, New York.

Some 69% say they always turn off the lights and 31% without fail adjust the heat or air conditioner when leaving the room. Roughly one-third of travelers surveyed keenly are concerned about green travel. Some 34% "seek out hotels that are environmentally friendly," just as 38% have researched green lodging facilities either online or by asking friends and relatives. Similarly, 28% claim they would be willing to pay 10% more to stay in a green lodging facility.

"Our survey shows that green concerns have made their way on to the business traveler's agenda," notes Adam Weissenberg, Deloitte Tourism, Hospitality & Leisure leader. "Business travelers understand the issues and are trying to do their part in being more environmentally responsible when they are on the road."

The top five environmental-friendly actions that business travelers expect lodging facilities to be taking are recycling (77%)...