Dataplay digital media.

• Author: Peterson, Eric
• Position: Cool Colorado Stuff - Brief Article - Product Announcement

After three years of work and $119 million in financing, Boulder-based DataPlay has reached the moment of truth. The lauded startup's product - a quarter-size digital disc that can hold up to 500 megabytes of data - is just now hitting the retail shelves, with blank and pre-recorded formats. One double-sided disc holds the equivalent of five albums of music, with a considerably lower price than a stick of Flash Memory. Last month marked the retail debut of the first DataPlay-compatible consumer device - an MTV-branded music player by Evolution. Several other manufacturers have similar gadgets in the...