New customer targeting service provided by Epsilon.

• Position: New Products

MoneyMinutesTV is the name of a series of video segments designed to help banks educate customers about their products. The videos, which can be posted on the bank's Web site, can also be used to encourage adoptions of online financial services. The product was introduced recently by MindBlazer, Charlotte, N.C., which is a marketing technology company for the financial services industry.

The service is provided by Epsilon Targeting, a business division of Epsilon, a marketing services firm.

Epsilon Targeting brings together Epsilon Data Services, the leading compiler of U.S. new mover data; Abacus, acquired in 2007, the largest cooperative database of U.S. multichannel buyer data; and ICOM Information & Communications, manager of North America's largest direct-response consumer survey database.

The offering includes databases, analytics and consumer outreach capabilities such as:

* The largest survey response database in North America with customized data and reach to over 35 million households and 65 million individuals, including hard to-find attitudinal and behavioral information across more than 1,000 data points.

* The most comprehensive gathering of transactional data available, aggregated from consumer and business data cooperatives and available for contributing cooperative members use. The consumer cooperative incorporates...