Customer service is what retains them.
Author | Albro, Walt |
Position | Figuratively Speaking - Brief Article |
Percentage of consumers who said that "poor customer service" would cause them to change banks 71 Percentage who said "better deposit rates" would cause them to change banks 46 Percentage who cited "more convenient branches" as a reason for changing banks 42 Percentage who think bounce protection programs would be "very or somewhat useful" if offered at their banks 77 Source: ABA research of 1,000 consumers, July 2003 Percentage of consumers who go online at least monthly 64 Percentage who did the same a year ago 61 Percentage who log on daily 38 Percentage who reported the same a year ago 36 Percentage who trust that their primary Internet activities are safe 27 Percentage who felt the same a year ago 25 Percentage who said they are satisfied with...
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