CPA Day at the capitol: get ready: annual event fast approaching.

• Author: Allen, Bruce C.
• Position: CapitolBeat

Have you ever wondered what your elected representatives are like in person and how they arrive at the decisions that they do? Where they stand on issues affecting your business and your clients? What they are doing to improve California's economy? Have you ever wanted to inform your representatives about an issue that is of concern to you and your clients?

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CalCRVs annual CPA Day at the Capitol is your chance to get answers to these questions and more. You are invited to join other CalCPA members from across the stale Jan. 18 and step into California's public policy arena and meet face-to-face with key decision makers responsible for developing and implementing public policy that can affect everything from your profession to your personal life.

CalCPYs government relations stall' will highlight specific legislative agenda items salient to the CPA profession for you to discuss with your elected representatives. The essential purpose of the meeting is to provide a face to the CPA profession. Learn more at www.calpa.org/cpaday.

Why Meet With My Representatives?

As a CPA, you know the importance of networking and fostering relationships into potential new clients by building trust. Relationships are one of the most important assets essential to your business development and expansion, and can pay large dividends.

Becoming acquainted with your elected representatives is no different. The Sacramento political arena is a highly-relational world the epitome of an "it's not what you know it's who you know" town. Forging relationships regardless of political party and goals is one of the basic elements of successful CalOPA legislative efforts:

Elected officials frequently rely on input from those they know best; the people they have met face-to-face to discuss a particular issue or those they know arc a trusted voice in (he community they represent. You could be a crucial resource for your assembly remember or senator in deciding on a key policy question that could affect you, your business, profession or community.

CalCPA wants to help you develop the relationship between you and your representatives. We can provide the means for you to become a visible and active member of your community and profession. Visit www.calcpa.ory/grassrolls to learn how you can get involved and become a part of the Grassroots Advocacy, program.

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