Courting Your Clients: The Essential Guide to Legal Marketing.

PositionBrief article - Book review

Courting Your Clients: The Essential Guide to Legal Marketing

By Margaret Grisdela

Courting Your Clients is a practical "how to" guide, written to help attorneys and legal marketers generate revenue, attract more business, and get listed in the right legal directories. CLIENT Rainmaking[R], a methodology introduced in the book, creates a strategic step-by-step approach to lawyer business development. Readers will learn how to make effective use of networking, referrals, community relations, Internet marketing, and search engine optimization.

Margaret...

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