Cost‐sharing in directed networks: Experimental study of equilibrium choice and system dynamics

Published date01 November 2015
Date01 November 2015
DOIhttp://doi.org/10.1016/j.jom.2015.07.004
Cost-sharing in directed networks: Experimental study of equilibrium
choice and system dynamics
Caiyun Liu
a
, Vincent Mak
b
, Amnon Rapoport
c
,
*
a
Northwestern University, Kellogg School of Management, 2001 Sheridan Road, Evanston, IL 60208, USA
b
University of Cambridge, Cambridge Judge Business School, Trumpington Street, Cambridge CB2 1AG, United Kingdom
c
University of California, Riverside, A. Gary Anderson Graduate School of Management, 900 University Ave.,Riverside, CA 92521, USA
article info
Article history:
Available online 26 July 2015
Accepted by Daniel. R. Guide
Keywords:
Cost-sharing
System dynamics
Positive externalities
Experiment
abstract
This study reports the results of an experiment on directed networks with positive externalities induced
by cost-sharing. Subjects participated in a network game in which they had to choose between private
and public transportations. If a player chose public transportation, then she shared the travel cost equally
with other players making the same choice, whereas if she chose private transportation, then her travel
cost was xed. Travel costs on the private route were manipulated across the two experimental condi-
tions. In one condition, these costs were homogeneous among players; in the other condition, they were
heterogeneous among players and only privately known. We found that half (none) of the player groups
in the homogeneous (heterogeneous) condition converged toward the efcient equilibrium. Examination
of the system dynamics shows that convergence toward efciency was facilitated by: (1) the existence of
an intermediate equilibrium choice; and (2) strategic teaching by which a farsighted player chooses
strategies with poor short-term payoff in order to shift group decisions to the efcient equilibrium and
thereby increase her own long-term benet.
©2015 Elsevier B.V. All rights reserved.
1. Introduction
Transportation networks provide the foundation for the move-
ment of people and goods across space and time, and are essential
to the functioning of modern societies. The design and control of
such networks requires thorough understanding of fundamental
physical, behavioral,and social issues that are major researchtopics
in the management, transportation research, economics, and
computer sciences. Focusing on cost-sharing in directed networks,
our study is positioned at the intersection of these disciplines.
In many settings in transportation networks, the overall
behavior of the system is a complex product of the actions of
multiple independent agents (e.g., drivers, commuters, etc) who
can generally be labeled as network users. These agents typically
attempt to optimize their objective functions with no regard for the
welfare of others. The externalities resulting from the decisions of
each user are negative if individual benets are a decreasing func-
tion of the number of other group members making similar choices.
Examples include choice of routes in congestible networks
(Cominetti et al., 2006, 2009; Correa and Stier-Moses, 2011;
Rapoport et al., 2009, 2014; Mak et al., 2015), and choice of time of
departure in directed trafc networks with multiple bottlenecks
(Daniel et al., 2009). In many other settings, the externalities are
positive, as when the benet of a choice of route is an increasing
function of the number of other users making the same choice. This
could happen, for example, when users of the same mode of
transportation share the travel cost, as could happen with carpool
and shuttle taxi. Previous experimental research on interactive
decision behavior in networks (e.g., Daniel et al., 2009; Gisches and
Rapoport, 2012; Mak et al., 2015; Morgan et al., 2009; Rapoport
et al., 2006, 2009, 2014; Selten et al., 2007) has focused on
network games with negative externalities. In contrast, ours is the
rst experimental study of cost-sharing in trafc network games
with positive externalities.
Our study is particularly concerned with whether eand if so,
how enetwork users might achieve collectively the efcient (so-
cially optimal) Nash equilibrium through repeated play of a cost-
sharing network game when the stage game has Pareto rankable
equilibria. The socially optimal equilibrium may naturally be
viewed as the optimal outcome subject to the constraint that the
solution is stablein the sense that no agent has an incentive to
unilaterally deviate from it once it is proposed (e.g., by a network
*Corresponding author.
E-mail addresses: c-liu@kellogg.northwestern.edu (C. Liu), v.mak@jbs.cam.ac.uk
(V. Mak), amnonr@ucr.edu (A. Rapoport).
Contents lists available at ScienceDirect
Journal of Operations Management
journal homepage: www.elsevier.com/locate/jom
http://dx.doi.org/10.1016/j.jom.2015.07.004
0272-6963/©2015 Elsevier B.V. All rights reserved.
Journal of Operations Management 39-40 (2015) 31e47
designer) or, alternatively, reached by some process of adaptive
learning. Our ndings show that the likelihood of subjects
converging toward the efcient equilibrium depends crucially on
whether the payoff functions are common knowledge. In Condition
Homogeneous, where travel costs were the same and commonly
known among users, half of the groups converged toward the so-
cially efcient equilibrium. In Condition Heterogeneous, where the
variable travel cost of private transportation was only privately
known, nine of the ten groups converged toward the inefcient
equilibrium. Wefurther suggest that convergence toward efciency
was facilitated by: (1) the existence of an intermediate equilibrium
choice, and; (2) strategic teaching by which farsighted (sophisti-
cated) players made route choices that signicantly decreased their
short-run payoff in order to signal their willingness to join public
transportation and thereby achieve long-run benets. These signals
could facilitate the migration of the route choices of other group
members over iterations of the stage game toward the efcient
equilibrium.
We place special emphasis on the dynamics of play, in particular
dynamics that converge to socially optimal outcomes (see, e.g.,
Balcan et al., 2013; Charikar et al., 2008). We note that when
experimental games are iterated in time, players may change their
behavior over iterations, exhibiting behavior that simultaneously
depends on their growing understanding of the structure of the
game and on revisions of their beliefs about future behavior of
other players in the system. Most of the previous literature
attempted to explain the dynamics of play in experimental games
in terms of reinforcement learning, belief learning, regret minimi-
zation, and best-response behavior (cf. Balcan, 2011; Balcan et al.,
2013; Camerer 2003; Chapter 6; Erev et al., 2010; Nisan et al.,
2007; among other examples). As noted by Balcan et al. (2013),
these learning models are myopic and therefore do not fully cap-
ture the information that the players may have prior tothe game or
possibly acquire during the game about its overall structure, or the
farsighted behavior of the users when the stage game is iterated in
time. Balcan et al. (2013) mention two barriers to simple dynamics
performing well in accounting for decision behavior. The rst is
computational; we do not know how convergence to some
outcome, if reached at all, depends on the particular parameters of
the experiment. The second barrier is incentive-based. Even if an
efcient solution is known by the players, there is the issue of
whether the players would individually be willing to play it. This
may depend on the beliefs that the players acquired in previous
periods about the rationality of the other players,the strategies that
other players may be expected to employ in the future, and the
degree that other players may be trusted to adhere to tacit agree-
ments if, indeed, they have been reached. Moreover, to gain trac-
tability, existing models often assume homogenous agents,
whereas the experimental literature on repeated interactive
behavior in large groups presents ample evidence for considerable
individual differences (e.g., Gisches and Rapoport, 2012; Selten
et al., 2007). Our perspective is that if a network game has multi-
ple equilibria that are Pareto rankable, as in our study, then players
have the option of sending signals, frequently at a high short-term
cost to themselves, about their intention to shift group behavior
from an inferior equilibrium to a more efcient equilibrium. We
later refer to such behavior as strategic teaching. Some players may
intrinsically be more inclined to send such signals than others.
Depending on their number, these players may be critical in the
convergence of the group toward an efcient outcome. We shall be
reporting evidence in support of this kind of dynamics.
The rest of the paper is organized as follows. Section 2outlines
the theoretical background of fair cost-sharing allocation mecha-
nism that we employed in our experiment and the general design
of our experiment. Section 3reviews recent relevant literature on
route choice. Section 4describes the experiment. Sections 5and 6
report the results of the experiment, including basic data analysis
followed by in-depth analysis of the dynamics of play.We conclude
the paper with Section 7, which includes further discussion of our
ndings and proposes ideas for future research.
2. Theoretical background and general experimental design
2.1. Fair cost-sharing allocation mechanisms
A cost-sharing allocation mechanism may be viewed as the
underlying protocol of play that determines how much a network
that serves multiple users will cost to each of them. Theoretical
research in this area has been mostly conducted by computer sci-
entists interested in communication networks (e.g., Anshelevich
et al., 2003, 2008; Balcan et al., 2013; Harks and Miller 2011). In
the simplest protocol, each user i,i¼1, 2, .., k, has a pair of nodes
(O
i
,D
i
) in a directed graph that she wishes to connect. She does so
by choosing a path S
i
that originates at O
i
and terminates at D
i
. The
cost-sharing allocation mechanism then charges user ia cost of
C
i
(S
1
,S
2
,,S
k
), implying that the cost of user imay depend on the
choice of paths by the other users. In our experiment, we focus on a
very natural allocation mechanism where the cost of each edge is
shared equally by all the users whose paths contain it. That is:
C
i
ðS
1
;S
2
; :::; S
k
Þ¼ S
e2S
i
c
e
j:e2S
j
;
where c
e
is the cost associated with traversing edge eand jxjis the
number of elements in set x. This equal (fair) cost-sharing allo-
cation mechanism can be rationalized by economic theorizing in
the following ways: (1) it can be derived from the Shapley value,
possibly the best known solution concept for cooperative games (cf.
the theoretical discussion in Moulin and Shenker, 2001; Chen and
Roughgarden, 2009); and (2) it can be shown to be the unique
cost-sharing scheme that satises a set of different axioms (see
Feigenbaum et al., 2001; Herzoget al., 1997). The sum of the costs in
the union of all paths S
i
, is completely paid for by the users under
this mechanism:
S
k
i¼1
C
i
ðS
1
;S
2
;;S
k
Þ¼ S
e2
i
S
i
c
e
,
In our experimental setup, we take the fair cost-sharing allo-
cation mechanism as given, and study behavioral route choices in
anticipation of the fact that travelers on the same route would end
up sharing costs equally. The cost-sharing stage, in the context of
our experimental setup, may therefore be seen as a sequential
gamesnal stage that was not actually played by the subjects,
while the cooperative- solution-based outcome of that stage de-
termines the functional forms of the game payoffs.
2.1.1. Example
Following examples in Anshelevich et al. (2008) and
Roughgarden and Tardos (2007), consider a directed network with
kplayers. All the players share the same destination D, but each
player istarts from her specic origin O
i
. Each player may choose a
private path (O
i
/D) and incur the cost of travel 1/i. This choice
and its outcome are not affected by the choices of other group
members. Alternatively, player imay choose the public path
(O
i
/V/D) and incur the endogenously determined cost (1 þe)/
m, where e>0 is arbitrarily small, and m(1 mk) is the number
of players choosing this path. Weassume that decisions are made in
the order 1, 2, ,k, and that each player is fully informed of the
decisions made by the players who precede her in the sequence. It
is to the benet of all the kplayers to choose the public path
C. Liu et al. / Journal of Operations Management 39-40 (2015) 31e4732

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