A cost‐based approach for calculating royalties for standard‐essential patents (SEPs)

Date01 November 2018
AuthorChristoph Ann,Gunther Friedl
DOIhttp://doi.org/10.1111/jwip.12104
Published date01 November 2018
DOI: 10.1111/jwip.12104
ORIGINAL ARTICLE
A cost-based approach for calculating royalties
for standard-essential patents (SEPs)
Gunther Friedl
|
Christoph Ann
Technical University of Munich, TUM
School of Management, Arcisstr, Munich,
Germany
Correspondence
Christoph Ann, Technical University of
Munich, TUM School of Management, Chair
of Corporate Intellectual and Property Law,
Arcisstr. 21, 80333 Munich, Germany.
Email: christoph.ann@tum.de
We propose and discuss a novel approach for calculating
FRAND royalties based upon average total cost per patent
plus a reasonable return for the patent holder. Our approach
relies upon principles common in regulated industries such
as telecommunication networks. Compared to existing
approaches that use net sales or fractions thereof as the
basis for royalty calculation, our approach has the advantage
of arriving at an estimate for FRAND royalties without the
need to rely upon comparable licensing transactions. Thus,
our approach helps to more accurately define royalty ranges
that are FRAND compliant.
KEYWORDS
FRAND, patents, royalties, standard-essential
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INTRODUCTION
For many industries, standards are critically important. For network industries such as the telecommunications
industry, this has always held true, because the core of its business has always been putting a variety of end users into
contact with other end users. This has always required uniform standards designed to ensure network technologies'
compatibility as well as devices' ability to communicate with networks' base stations in ways that, as a simple example,
will save battery life. In order to ensure their system's operability, equipment manufacturers, and network operators
alike need to ensure that the standards are being met; to the benefit of end users, which are their customers. For the
foreseeable future, a significant increase in the relevance of standards can be predicted, because Industry 4.0 will
largely increase the degree to which industrial processes will depend upon the exchange of information not only
between people, but also between toolkits, that is, between components that used to be called hardware.The same
holds true for autonomous driving, data compression, or 3D printing. In all of these sectors, we will see a significant
increase of communication, which, among other things, will require standardized (as well as safe!) communication
protocols. The result of all of this will be more standardization at large.
© 2018 The Authors. The Journal of World Intellectual Property © 2018 John Wiley & Sons Ltd
J World Intellect Prop. 2018;21:369384. wileyonlinelibrary.com/journal/jwip
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Tasked with the development and creation of standards are standard-setting organizations (SSOs). In the field of
telecommunication, the leading European SSO is the European Telecommunications Standards Institute (ETSI). It sets
standards with the help of different stakeholders that participate in the process. The task of all SSOs always is to
identify and make the most suitable technologies form the standard.
It goes without saying that the most suitable technol ogies often are patented. T hen, the underlying paten ts
become standard essential. T hat can be a problem, because these pa tents now do not just control acces s to a
certain technology, but rather to a standard. Access to the standar d is important to ensure both use and
acceptance of the standard. Other than ordinary patents (that often do n ot even earn their granting cost), standa rd
essential patents (SEPs) contr ol access to a certain market. In order for a standard to be accepted, the prob lem of
access to the standard on the one hand, and of ensuring an a dequate return for the pate nt holder on the other
hand needs to be solved; also because most likelyand alway s the case in telecommunications standardsmany
different patent holders wi ll be affected.
In order to ensure both, use and acceptance of the standard on the one hand, and an adequate return (ETSI
Intellectual Property Rights Policy, 2014) on invest for the patent holders on the other, licensing terms need to meet
FRAND-criteria; this acronym standing for Fair, Reasonable And Non-Discriminatory.These criteria are designed to
identify licensing conditions that are appropriate, because they prevent patent holders from exploiting the market
control that their patents having become standard-existential is giving them beyond the technology control that
patents are meant to provide. And doing so opportunistically, either by denying use of their patent altogether (and
thus blocking standard access) or for using that increased leverage in order to charge excessive royalties (Layne-
Farrar, Padilla, & Schmalensee, 2007). As a tool to remedy both, the FRAND requirement for licensing fees nowadays
is commonly accepted and applied by all relevant competition authorities including the EU Commission (Official
Journal of the European Union, 2011).
Despite all agreement on the existence of a FRAND requirement in general, this does not solve what one might
call a hundred million dollar question: the issue of how to calculate the amount of licensing fees that in a specific case
will satisfy the FRAND requirement. As often, it is at this monetary result where the real problems lie. And this article is
an attempt to provide a reasonable basis for the calculation of FRAND licensing fees.
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CRITERIA AND BASIS FOR CALCULATING FRAND LICENSING TERMS
This part discusses criteria for substantiating the three FRAND terms based on US court decisions and literature. It
also discusses potential bases for calculating FRAND royalties that have been proposed by academia and that have
been used in practical cases.
2.1
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Criteria for assessing the fulfilment of FRAND licensing terms
The existing literature cites and discusses different criteria for substantiating the three FRAND terms (For an overview
see, Layne-Farrar, 2010; Sidak, 2013. For an economic interpretation see Carlton & Shampine, 2013). The terms fair
and reasonableare often regarded together, mostly because SSOs in the United States often refer to RAND instead
of FRAND terms, that is, they do not consider the criterion of fairspecifically (Geradin & Rato, 2007).
In the United States, when assessing whether royalties are reasonable,courts mostly use a fifteen
factor test that was created in 1970 as a benchmark in the patent infringement case of Georgia-Pacific Corp. v.
Plywood United States Corp. The tests consists of 15 factors that a court (or a jury!) may use I order to
determine a royalty rate that the parties would have been likely to agree upon in a setting of hypothetical
negotiationsand that thus can be considered to be reasonable.Basically, the Georgia-Pacific test can be
boiled down to three elements: (i) importance of the patented invention for the product and market demand;
(ii) royalties paid for these or similar inventions in the industry; and (iii) expert assessments of patent value
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FRIEDLA AND ANNA

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