Copper River Salmon season opens: Alaska Airlines jumps onboard.

• Position: FISH STORY

Alaska's Copper River Salmon is worth at least 200,000 Alaska Airlines miles for one Seattle-based mileage plan member. That's 200,000 hard-earned miles from leisure travel not fast-accumulating business travel miles.

To Corey Chu, wild Copper River Salmon flesh from the water, is worth it. Chu has been a fan of Alaska's Copper River salmon since trying it more than 15 years ago at a Seattle restaurant. He has been hooked since then.

Ocean Beauty Seafoods teamed up with Alaska Airlines to provide one of the first Copper River salmon of the season fresh from Alaska's waters as well as an additional 10 pounds of fillets for the highest bidder in Alaska Airlines'...