A cool spin.

• Position: What's New? - From Beer Chiller Enterprises, Inc.,

* Imagine going to the refrigerator on a hot day in search of a cold beer or soda, only to discover that the last one is gone and whoever took it neglected to restock the shelf. All of your anger and anguish will not help to quench your thirst, leaving you with the alternative of adding ice to the warm drink. This, of course, is not going to work with beer, and those who don't like their sodas rendered flat and diluted by ice won't be content either.

Thanks to Beer Chiller Enterprises, Inc., New York, this situation need never occur again. Its ingenious Amazin' Beer Chiller consists of a two-chamber plastic container, one of which is filled with ice and water. The second has a removable cap that houses a motor run by two AA batteries, with a suction cup that clamps onto the bottom of a 12- or 16-ounce can. Insert the can into the second compartment; push the button on top of the cover; watch the can spin until the IC (integrated circuit) timer turns the motor off after two minutes; and remove an ice-cold beer or soda, ready to drink. The key to the operation is what the company calls Xtreme Temperature Reduction Technology, which introduces a...