Considerations of American Democracy, Feeling Like a Loser, and Support for Changing the Rules

Published date01 September 2023
DOIhttp://doi.org/10.1177/1532673X231172905
AuthorTodd Donovan,Caroline Tolbert,Samuel Harper
Date01 September 2023
Subject MatterArticles
Article
American Politics Research
2023, Vol. 51(5) 599607
© The Author(s) 2023
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DOI: 10.1177/1532673X231172905
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Considerations of American Democracy,
Feeling Like a Loser, and Support for Changing
the Rules
Todd Donovan
1
, Caroline Tolbert
2
, and Samuel Harper
2
Abstract
We test how perceptions of feeling like a loser in American politics may condition support for changes to how elections are
conducted. We report a survey experiment that sheds some light on why people may feel like an electoral loser, then use this
measure of losing to predict support for a range of proposals to change elections. The experiment promp ted people to consider
if they were satisf‌ied with how democracy works and to think about the design and structure of American government.
Respondents were then asked if they felt like they were on the winning or losing sideof politics. The prompt was associated
with higher rates of respondents reporting they felt like they were on the losing side. Non-experimental estimates of support for
a range of proposed changes to elections f‌ind a substantial relationship between this form of feeling like a loser, and supporting
changing how elections are conducted. This relationship holds with controls for partisanship and other factors. One implication
of this is that the more that some Americans are prompted to think about their government and democracy, the more likely
they support changing how it works.
Keywords
electoral rules, public opinion, losers in politics, election reform
Changes in election rules are relatively rare events at the national
level in established democracies (Lijphart, 1991), given the
incentives incumbent policymakers have for maint aining status
quo rules (Benoit, 2004;Cox, 1997). In the United States, f‌irst-
past-the-post rules (FPTP) structure national elections albeit with
some variation at the local level (Bowler and Donovan 2008).
Many election rules changes can be seen as elite driven, such as
diffusion of the direct primary in the US (e.g. Wa re , 20 0 2;
Reynolds, 2006), the brief adoption of the Alternative Vote (AV)
in British Columbia (Cairns, 1968),andadoptionofAVin
Australia (Farrell and McAllister 2005). Changes in electoral
arrangements may also be conditional on public opinion favoring
change. Examples include adoption of legislative term limits in
the US (e.g. Karp, 1995), adoption of MMP in New Zealand
(Banducci and Karp 1999), and single-winner ranked choice
voting (RCV/AV)in some US ci tiesand states (Sa ntucci, 2018).
This paper examines factors associated with public attitudes
about changing how American elections are conducte d.
Our understanding of how and when election rules may
change is enhanced by better understanding factors affecting
public attitudes associated with support for rules changes. A
number of existing studies examine mass opinions about
election rules in terms voter self-interest, with an emphasis on
understanding opinions in terms of how a change in an
electoral rule may be viewed in terms of how the change
advantages a persons preferred political party (e.g. Karp,
1995;Bowler and Donovan 2007;Biggers and Bowler 2022).
Additional studies examine how ideology and values such as
fairness may affect evaluations of electoral rules (e.g.
Banducci and Karp 1999;Bowler et al., 2006), how an
electoral system may affect how people perceive democracy
(Gutierrez et al., 2022), and in terms of how dissatisfaction
with democracy corresponds with support for adopting new
rules (McCarthy and Santucci 2021). This paper follows this
latter path.
Our interest here is with what, other than supporting a
candidate who lost a recent election, may make people
perceive themselves as losing in electoral politics and how
this perception may affect support for changing how elections
are conducted. Much of the research on the winner loser
gap in politics has focused on electoral losers rather narrowly
def‌ined; that is, people who reported they supported a party or
1
Western Washington University, Bellingham, WA, USA
2
The University of Iowa, Iowa, IA, USA
Corresponding Author:
Todd Donovan, Western Washington University, Bellingham, WA 98225,
USA.
Email: Todd.Donovan@wwu.edu

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