A complimentary martini with your colonoscopy.
| Author | Peters, Charles |
| Position | Tilting at Windmills - Boutique health care - Brief Article |
A similar trend is apparent in health care. What are called "personal patient advocacy" firms offer "concierge" or "boutique" care, which, according to The Wall Street Journal, can cost $25,000 a year for a membership on top of a $30,000 initiation fee. This buys not only "executive physical, chauffeured limousine service to appointments ... a personal patient advocate who...
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