Commercials Focus on Alaska Fishing.

• Position: Fishing - Brief Article

The fishing village of Cordova took on a look of Hollywood on Sept. 26 when a television production crew came to town to shoot a new TV commercial for the Alaska Seafood Marketing Institute.

The new commercial will feature Alaska salmon fishermen as the main focus, influencing consumers to purchase Alaska salmon over farmed salmon to support this natural resource and the Alaska fisherman's way of life.

"It is similar to Willie Nelson and the Farm Aid movement of several years ago," said Barbara Belknap, executive director for ASMI. "We want Americans to understand that our small communities and the families who have fished for generations are...