Carla Hendrix, Founder: Alaska Web Design LLC.

• Author: Stomierowski, Peg
• Position: View from the Top

After 20 years in a family-owned ceramics business, Carla Hendrix decided to further her education at the University of Alaska Anchorage. She worked toward a history degree and took additional pre-law studies at Yale. Then she took a web-design class for fun. That move proved fateful. Her first website, undertaken as a class project, became the UAA journalism department's web presence for several years. Her newfound passion refocused her study on graphic arts, digital media, programming and other computer-related courses. After graduating with honors, she chose web design over law, and Alaska Web Designs emerged.

Over 12 years, Carla's underplanned startup grew into a thriving enterprise in which a work week extends well beyond 40 hours. She has worked for the U.S. Fish and Wildlife Service, the U.S. Army, the State of Alaska, Black Elk Leather and Alaska Auction. Her clients include governmental, military, nonprofit, Native and business organizations large and small.

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TEMPLATES NOT! All of our clients can expect an attitude of respect and attention to detail. Whether the customer is a small business, large corporation or governmental agency, we provide customized work. We do not use templates or other cookie-cutter approaches to website design. And we do not consider a website done until it meets the client's satisfaction. This has earned us the respect of most clients and the undying gratitude of some.

WEB 101: Web sites are a compilation of files that must be located on a web server to be accessed through the Internet. Hosting occurs when a domain name is set up on a server and associated with these files, as well as with e-mail addresses. For convenience, we provide hosting on our servers and domain registration for the majority of sites we design. This simplifies the process. For better reliability, our servers are located in a...