!Camaras! !Accion!(aportaciones economicas por rodaje de peliculas en Argentina ) (Articulo breve)
Author | Guevara, Michelle |
Aunque Argentina pudiera no ser el mejor lugar para vender nuevos productos, es uno de los lugares más baratos para producir publicidad. La producción cinematográfica se paralizó durante la primera mitad de 2002, cuando la demanda de publicidad declinó pronunciadamente, según el Sindicato de la Industria Cinematográfica Argentina (SICA). Sin embargo, pronto los productores comenzaron a llegar al Cono Sur para aprovechar la ventaja de precios bajísimos de producción. Para mediados de 2003, el SICA producía unos 65 comerciales al mes, un aumento en comparación con el promedio mensual de 50 antes de la crisis. Casi la mitad de los anuncios de TV producidos desde la devaluación están dirigidos a mercados extranjeros, mientras que antes esa...
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