Bruised and Battered: Reinforcing Intimate Partner Violence in Comic Books

DOI10.1177/1557085118772093
Published date01 December 2019
AuthorBrandy B. Henderson,Tammy S. Garland,Christina Policastro,Kathryn A. Branch
Date01 December 2019
Subject MatterArticles
https://doi.org/10.1177/1557085118772093
Feminist Criminology
2019, Vol. 14(5) 584 –611
© The Author(s) 2018
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DOI: 10.1177/1557085118772093
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Article
Bruised and Battered:
Reinforcing Intimate Partner
Violence in Comic Books
Tammy S. Garland1, Christina Policastro1,
Kathryn A. Branch2, and Brandy B. Henderson3
Abstract
Previous studies have examined intimate partner violence (IPV) in popular culture;
however, little attention has been given to the presence of domestic violence myths
in comic books. Using a convenience sample taken from popular comic book series,
this content analysis examines the prevalence of IPV and the myths used to justify
such portrayals. Findings indicate that the reinforcement of IPV through myths is
clearly evident within mainstream comic books. Discussion of the negative impact of
the acceptance and reinforcement of IPV myths is addressed.
Keywords
crime and victimization in popular culture, domestic violence, intimate partner
violence, qualitative research, victimization
Introduction
Intimate partner violence (IPV) is a pervasive public health issue. The recent National
Intimate Partner and Sexual Violence Survey reported that nearly 36% of women and
almost 29% of men in the United States have experienced some form of IPV in their
lifetimes (Black et al., 2011). This form of violence can be physical, sexual, and/or
emotional in nature and can be perpetrated by same or opposite sex intimate partners
including current or former spouses and/or dating partners (Centers for Disease
1The University of Tennessee at Chattanooga, TN, USA
2The University of Tampa, FL, USA
3Tennessee Wesleyan University, Athens, TN, USA
Corresponding Author:
Tammy S. Garland, The University of Tennessee at Chattanooga, 615 McCallie Ave. 3203, Chattanooga,
TN 37403, USA.
Email: Tammy-Garland@utc.edu
772093FCXXXX10.1177/1557085118772093Feminist CriminologyGarland et al.
research-article2018
Garland et al. 585
Control, 2016). The consequences of IPV affect victims considerably both in the short-
and long term with studies identifying heightened risk of depression, anxiety, PTSD
(post-traumatic stress disorder), stomach-related illness, and revictimization (Black
et al., 2011). Prior research has documented that the way individuals perceive victims
of IPV can affect both societal responses to IPV and victims’ responses to their own
victimization (Flood & Pease, 2009; Worden & Carlson, 2005). Westbrook (2009)
suggested that perceptions are often influenced by domestic violence myths, which
refer to misconceptions and false beliefs about IPV, abusers, and victims. Whereas
individual adherence to domestic violence myths has been explored in multiple studies
(Peters, 2008; Policastro & Payne, 2013; Westbrook, 2009), scholars have just recently
begun to explore the perpetuation of IPV and domestic violence myths in popular
media (Franiuk & Coleman Apa, 2017; Shoos, 2003). One area that has been over-
looked is the comic book as a medium for highlighting social values, beliefs, and
perceptions, particularly in regard to IPV and domestic violence.1
Comic books represent a lucrative industry with North American sales estimated to
exceed US$1 billion in 2015 alone (Comichron, 2017). Although it is difficult to esti-
mate the actual number of individuals who read comic books, social media estimates
suggest that there were over 24 million self-proclaimed comic fans in 2014 with a
slight majority of this fan base being comprised of adult male readers (Schenker,
2014). This is likely a conservative estimate as some readers may not participate in
social media, or if they do, may not participate in the social media polls aimed at
assessing the prevalence of readership. Regardless, the storylines and characters have
expanded beyond the traditional print and digital media to mainstream films that have
reached an even broader audience who may not have consumed comics in their origi-
nal formats. For example, the Avengers, released in 2012, reported a lifetime gross of
over US$623 million with the film earning over US$200 million during its opening
weekend (Box Office Mojo, 2016). Considering the substantial fan base and the global
popularity of this form of literary discourse, it is important to consider how comics
shape and reflect readers’ conceptions of reality. Recently, there has been limited
scholarly attention to myth promotion in comics with a primary focus on gender role
stereotypes and perpetuation of rape myths (Phillips & Strobl, 2013; Garland, Branch,
& Grimes, 2016; Garland, Phillips, & Vollum, 2018). Domestic violence myths, how-
ever, have been relatively ignored. The purpose of the present study is to expand upon
this developing literature by examining instances of IPV in major comic books. More
specifically, we investigate the prevalence and nature of domestic violence myths
depicted via this specific type of popular culture media.
Literature Review
Gender inequality and victimization are reflected in all forms of popular media, comic
books included. Although comic books have a long tradition of addressing social jus-
tice issues (Bainbridge, 2007), the normalization of violence against women has
remained prevalent throughout these narratives. Wertham (1954) was the first to
acknowledge the inherent use of gendered violence within the comic industry, as many

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