Brand Management: In-House Counsel's Perspective

• Author: Erin M. Goebel - Michel M. Rose
• Position: Erin M. Goebel is legal counsel at Whirlpool Properties. She specializes in trademark, copyright, and digital matters. She can be reached at Erin_M_Goebel@whirlpool.com. Michel M. Rose is chief trademark counsel at Whirlpool Properties, an intellectual property holding company for Whirlpool Corporation. She can be reached at Michel_M_Rose...
• Pages: 30-34

Brand

In-House Counsel’s Perspective

By ErinM. Goebel and MichelM. Rose

Management

Image: iStockPhoto

Published in Landslide® magazine, Volume 10, Number 2 , a publication of the ABA Section of Intellectual Property Law (ABA-IPL), ©2017 by the American Bar Association. Reproduced with permission. All rights reserved. This

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