Book Reviews

DOI10.1177/0003603X7502000411
AuthorJon P. Nelson
Date01 December 1975
Published date01 December 1975
Subject MatterBook Reviews
Henry
G. Demmert,
The
Economics
of
Professional
Team
Sports, Lexington, Mass.: D. C.
Heath
and
Company
(1973), ix +106 pp., $10.00.
This
book is a
short
but
excellent
addition
to the growing
industrial
organization
literature
which explicitly uses
the
maximizing
paradigm
of neoclassical microeconomics to gen-
erate
empirically testable hypotheses. Although much of
the
analysis
pertains
to professional baseball
during
the
period
1951 to 1969, the
author
offers
various
comments on
the
eco-
nomics of
other
professional
team
sports
(football, basket-
ball, hockey) as well.
The
book can be divided into
three
parts.
The first
part,
consisting of
chapters
1
through
3, is an overview of the
peculiar economics of professional
sports,
especially
the
pro-
duction
externality
problem
that
finds the firm
and
its
rivals
engaged in the production of a
joint
product, the game.
The
second
part,
chapters
4
and
5, is a theoretical and empirical
test
of a model of team quality
determination;
the theoretical
model is a version of
theCournot
oligopoly model with both
price
and
product
quality
as decision variables.
The
third
part,
chapter
6, contains the empirical
results
of the model
and
their
implications
for
public policy
toward
professional
team sports.
Economists
tend
to view organizations
as
devices
for
the
collective internalization of externalities.
The
cartel
struc-
ture
of professional
sports,
Demmert
argues,
is a device
for
the
internalization of
both
technical
and
pecuniary
exter-
nalities.
Standardization
of the
product
through
the adoption
of a
uniform
set of definitions
and
playing
rules, minimum
acceptable quality
criteria,
"public
image"
standards,
ad-
vance scheduling of games, and, to some extent,
territorial
rights
are
devices
that
reflect
the
joint
nature
of the produc-
tion process.
In
addition,
certain
overtly
collusive practices
are
tolerated
among firms in
the
form
of monopsony control
over
player
talent-the
reserve
system
and
the
player
draft-
939

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