Board members should understand why gifts are made

Published date01 November 2017
Date01 November 2017
DOIhttp://doi.org/10.1002/ban.30564
November 2017 • Volume 34, Number 3 3
DOI 10.1002/ban© 2017 Wiley Periodicals, Inc., A Wiley Company • All rights reserved
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Your rst 100 days to-do list
should include these items
New CEOs should put these items
on a to-do list during their first 100
days on the job.
1. Promote yourself. If you are
hired, start by sending a letter to
all employees to introduce yourself
before the job starts.
2. Set early, achievable goals. Do-
able is the key. Consider landscaping
improvements around the organiza-
tion’s offices and various sites that
people notice when they drive by.
3. Spend time with your direct
reports. Hear their concerns and
successes. Ask how you can help.
Ask questions such as:
What are your goals for the year?
What assistance do you need to
be successful?
What do you expect from the
administrator?
In working here, what do you
see as the three greatest needs?
4. Learn about the community.
Speak to the Lions and Rotary Clubs
to let them know what you are about.
5. Seek revenue for training.
Make sure the board pays for the
administrator to join a professional
organization.
6. Evaluate the first 100 days.
You and the board should have a
dialogue about what is good since
you’ve arrived and what is bad. After
100 days, the honeymoon is over
and you need to assess the strengths
and weaknesses of the organization
and where you go from here.
Conference attendance gives
mutual benet
One of the perks recently retired
North Carolina Executive Director Da-
vid Cook received in his position was
attendance at a conference each year.
“The board saw it was to their and
the nonprofit’s advantage to have a
credentialed social worker leading the
ministry,” Cook said. “They supported
my attendance at a conference that
provides 20 hours of Continuing Edu-
cation Units in two-and-a-half-days’
time each year. In order to retain
my Licensed Clinical Social Worker
credential, I needed to accomplish
40 hours of CEUs every two years.
It works more efficiently this way,
rather than having me drive all over
the state to attend seminars put on
by various area National Association
of Social Workers chapters.”
Board members should understand why gifts are made
Board meetings are important … but
they can also be boring when they fo-
cus on investment returns, budgets and
audits.
To make board meetings more engaging,
share not only the value of planned gifts
the organization receives, but the stories
behind them.
Almost every planned gift has a story. It
is the motivation behind the gift that board
members need to hear in order to fully un-
derstand what philanthropy means.
This information will make your mission
come alive for board members, as they will
see your organization helps people make
a difference.

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