Ballmania.

• Author: Peterson, Eric
• Position: Colorado Cool Stuff - Ballmania lip balm - Brief Article

The husband-wife team of Mary Lou and Dennis Green went into the consumer-products business 15 years ago with the launch of Sneaker Balls, small spheres that deodorize shoes while their owner sleeps. Today, after 30 million pairs sold, the couple have another little round block-buster on their hands: Ballmania, lip balm in a twist-top container shaped like a ball. "Women have a lot of different stick products," said Mary Lou. "By putting lip balm in a ball, it's easy to find in your purse." The balm has a sun protection factor of 20, higher than most...