ATA signs seven-year show agreement.

Position:INDUSTRY NEWS
 
FREE EXCERPT

The Archery Trade Association (ATA) has signed a deal with the city of Indianapolis to hold its annual show at the city's Indiana Convention Center for seven out of the next nine years, exclusive of 2016 and 2019.

Surveys of ATA members found 70 percent of attendees drive to the show, and Indianapolis is the most convenient location for the majority of them.

"It's an honor to have ATA meeting in our city, and we are proud to host this growing event for years to come," said Indianapolis Mayor Greg Ballard.

"Indy and ATA have a long and rich history together, and are a great fit. We're going to do whatever we can to make Indy the permanent home of the annual Trade Show," said Leonard Hoops, Visit Indy president and CEO.

According to ATA, the renovated Indiana Convention Center, with its large, open floor space, allows ATA flexibility not available in many locations.

In 2015, ATA will use 474,000 square feet of the center for booth space. The...

To continue reading

FREE SIGN UP