Ashes to Ashes.

Now in paperback, Ashes to Ashes, America's Hundred-Year Cigarette War, the Public Health, and the Unabashed Triumph of Philip Morris, takes the reader behind the scenes of one of the most controversial and drawn-out battles in recent times. He gives readers a vivid and gripping portrait of ingenious marketing, corporate hypocrisy, painstaking medical detective work, and legal sophistry.

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