Antitrust, Uncertainty, and Technological Innovation

AuthorDouglas H. Ginsburg
DOI10.1177/0003603X7902400401
Date01 December 1979
Published date01 December 1979
Subject MatterArticle
The Antitrust Bulletin/Winter 1979
ANTITRUST, UNCERTAINTY,
AND
TECHNOLOGICAL
INNOVATION
by
DOU(iLAS
H. GINSBURG *
SUMMARY
AND RECOMMENDATIONS
Technological innovation has been a significant force driv-
ing the economic growth of the United States for much of our
history. As the rate of domestic economic growth has slowed
over the last decade, signs have appeared suggesting
that
the
reason may be in large
part
a diminished propensity for inno-
vation among United States industries. In any event, contemp-
orary policy-makers are appropriately concerned with the
maintenance of a high level of technological innovation to se-
cure the economic future.
Avariety of explanations for the apparent decline in inno-
vativeness have been offered, including the burdens of re-
cently imposed environmental and other regulations; inflation,
which deters investment in risky projects and those
that
entail
deferred returns; and
antitrust
policies and practices,
that,
be-
cause they are often unclear, may prevent business activities
*Assistant Professor of Law, Harvard University.
AUTHOR'S NOTE: This article was adopted, in a slightly different
form, as the report of the Panel on the Impact of Antitrust Policies
and Practices on Industrial Innovation, of the Committee on Tech-
nology and International Economic and Trade Issues, of the National
Academy of Engineering/National Research Council, which sup-
ported the research. As of the time of this publication, however, the
Academy review process had not been completed, so
that
the paper
does not represent the official view of the Academy or of the
Council.
©1980 by Federal Legal Publications. Inc.
635
636 THE ANTITRUST BULLETIN
that
would contribute substantially to technological progress
while posing insubstantial threats to the preservation of
com-
petitive markets.
This report examines the major points of tangency be-
tween the antitrust laws and the innovative process in order
to determine whether those laws are likely to be unduly im-
pinging upon technological innovation. Since industrial organi-
zation is a primary concern of antitrust policy,
part
I begins
with a review of the literature on the relationship between
industrial market structure and technological innovation. Al-
though much work has been done in studying this relation-
ship, surprisingly little of consequence is known. This reflects
in part the intractable problems of measuring the innovation
phenomenon, without an adequate gauge of which it is impos-
sible to tell whether one or another market structure is more
conducive to technological progress. This much can be said,
however: perfectly competitive and tightly oligopolistic mar-
kets, as they exist in the overdrawn models of microeconomic
analysis, are probably less conducive to technological innova-
tion than are markets in which there is some structural con-
centration but relatively low barriers to entry. Traditional
antitrust policy with respect to market concentration does not,
therefore, seem likely to impair industry's capacity for techno-
logical innovation. At the same time,
the
Department of Jus-
tice has indicated its willingness to condone mergers
that
would otherwise be challenged if it can be shown
that
the
mergers would contribute to the innovative capacity of the
firms involved.
Certain new developments relating to industrial market
structure have more ominous implications for the rate of tech-
nological innovation. For example, proposals for wholesale in-
dustrial deconcentration, i.e., the dismemberment of large
firms in concentrated industries, could create significant disin-
centives for moderate-sized firms that would otherwise seek to
gain market share by aggressively innovating in product and
process technologies.
If
administered without particular regard
TECHNOLOGICAL INNOVATION 637
for the international competitive position of large domestic
firms, moreover, such a policy could impair both domestic
innovation and the ability of U.S. firms to compete abroad.
The Federal Trade Commission has created atroubling
new uncertainty about the impact of antitrust law on techno-
logical innovation in its case involving du Pont's titanium
dioxide production. That case appears to charge du Pont with
"unfair competition" because it developed and exploited a tech-
nically superior manufacturing process.
Part
II of this report reviews the position of the Depart-
ment of Justice regarding the circumstances under which joint
R&D
ventures may be undertaken without fear of
antitrust
challenge. The uncertainty of the Department's position, and
the limitations of its procedures for giving more concrete guid-
ance to interested firms are analyzed.
Part
III concerns the relationship between antitrust and
patent law as it may affect technological innovation. Particu-
lar attention is given to recent developments at the Federal
Trade Commission and in private antitrust litigation against
Xerox Corporation
that
have created grave doubts about the
relationship between patent exploitation and antitrust law,
with significant implications for incentives for firms to engage
in innovative activity.
The following recommendations are offered on the basis of
the full text of the report.
1. Abetter understanding of the relationship between in-
dustrial market structures and the propensity for technologi-
cal innovation is needed to inform antitrust policy so
that
it
may be conducted in a manner likely to encourage, or
at
least
not to discourage, technological innovation. To this end,
research into the relationship should be encouraged, with par-
ticular attention to the need for more adequate indices of in-
novation than economists have yet developed.
2. The relationship between the level of innovation and
the efficiency of R&D spending, on the one hand, and the de-

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