Annual report emphasizes coastal images.

• Position: M. Design Group contracts with Seaside National Bank and Trust - Brief article

Institution: Seaside National Bank and Trust Orlando, Fla.

Agency: M. Design Group

[ILLUSTRATION OMITTED]

The bank says that it views the annual report as an important document to reinforce and strengthen the bank's brand. The bank sees its clients as being at the center of its core values.

For the annual report, the bank selected coastal images that reinforced the bank's "seaside" name. The cover image is of a boy listening to a shell. This picture was designed to represent the bank's approach of carefully...