AIB releases new course catalog for 2003-2004.

• Position: Marketing Edge - Brief Article

Seven courses on marketing and sales are among those being offered by the American Institute of Banking (AIB) for the 2003 2004 academic year.

AIB, an ABA affiliate, provides continuing education for bankers. Courses are offered through local ABA training providers and over file Internet.

The marketing and sales courses include:

* Event Based Selling.

* Financial and Business Planning for Bank Marketers (instructor-led online training only). (Coming 2004).

* Identifying and Leveraging Target Markets.

* Marketing Financial Services (correspondence course; instructor-led online training).

* Profitable Accounts.

* Sales Coaching in...