About the Authors

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John Baer is an ofcer in the Chicago ofce of Greensfelder, Hemker & Gale. He has

a broad transactions practice with extensive experience representing companies

engaged in franchising and distribution, including the use of sales representa‑

tives, both domestically and internationally. His practice covers a wide range of

other related areas, including commercial, sales, warranties, product safety, and

regulatory matters. He also counsels foreign clients doing business in the U.S.

and U.S. clients that want to expand internationally. Mr. Baer was the chair of

the International Franchising Committee of the International Bar Association’s

International Sales, International Franchising and Product Law Section in 2011

and 2012. He is currently serving as a co‑editor of the International Journal of

Franchising Law. Mr. Baer was chair of the Illinois Attorney General’s Franchise

Advisory Board from 1996 to 2012, a member of the Industry Advisory Committee

to the North American Securities Administrators Association Franchise Project

Group from 2007 to 2010, a member of the ABA Forum on Franchising’s Govern‑

ing Committee from 2003 to 2006, and editor of the CCH Sales Representative

Law Guide from 1997 to 2011. He was the rst recipient of the Forum’s Lewis G.

Rudnick Award in 2009. He has been selected as a leading lawyer by Chamber’s,

a Legal Eagle by Franchise Times,The International Who’s Who of Franchise Law-

yers, and Super Lawyers. Mr. Baer is a frequent speaker and writer on franchise

topics for various organizations.

Jeffrey A. Brimer is of Counsel in the Denver, Colorado, ofce of Faegre Baker

Daniels LLP. Previously, he was of Counsel in the Denver ofce of Snell & Wilmer

L.L.P. and vice president, general counsel and secretary of Medicine Shoppe

International, Inc., a St. Louis, Missouri based subsidiary of Cardinal Health, Inc.

Mr. Brimer is a graduate of the University of Missouri‑St. Louis (B.S. political sci‑

ence, summa cum laude, 1976), and the University of Missouri‑Columbia School

of Law (J.D., 1979), where he was a member of the Missouri Law Review. He is a

member of the American Bar Association (sections Business and International

Law and Practice and the Forum on Franchising), the Colorado and Missouri Bars

and the International Bar Association. He holds a Certied Franchise Executive

designation from the International Franchise Association. Mr. Brimer was the edi‑

tor of the Franchise Law Compliance Manual (Second Edition), published by the

About the Authors

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