8-3 HUMANIZING THE CORPORATE PLAINTIFF

• Jurisdiction: United States

8-3 Humanizing the Corporate Plaintiff

Along similar lines, another strategic challenge that corporate plaintiffs often face in trade secret cases is finding a way to humanize the corporation to the jury. This is because, as a general matter, a typical juror will relate much more easily to the departing employee as opposed to the former employer. In other words, jurors know what it is like to leave a job, so they are inclined to sympathize with the departing employee. The corporate plaintiff's challenge, therefore, is to establish simple themes that push jurors away from the idea...