4. Unity snowboards.

• Author: Peterson, Eric
• Position: Wonderful Winter Wear

Pete Wurster got into the snowboard business after apprenticing under Steve Lynk of Summit Snowboards in the early 1990s. Unity rented Summit's space as the company was phasing out of the business and got its own shop across town by 1997. Unity employs five seasonal workers in the summer, and Wurster sells the boards the rest of the year solo. "The craftsmanship we put into our boards is second to none," he says...