Paul and Janice Villnerve owners Moose Bites Personal Chefs.

• Author: Stomierowski, Peg
• Position: View from the Top

Moose Bites opened for business in November 2010. Paul and Janice Villnerve, who met in college and have twin degrees in mechanical engineering, hail from Louisiana, where southern hospitality and culinary adventure go hand-in-hand. Paul is professionally licensed and has been a practicing engineer for 13 years. Janice retired early to raise their children and has authored a children's book.

Having to feed their large family in wise ways, the Villnerves used their experience to serve others who lack the time it takes to put complex meals on the table. Their nine children (ages roughly 12, 10, 9, 8, 6, 5, 3, 2 and 1) are home-schooled, getting hands-on-training in business enterprise as well. While personal chef services are widely available in the Lower 48, the Villnerves say the idea is just catching on in Anchorage.

[ILLUSTRATION OMITTED]

* INVESTMENT IN HEALTH

We cater to health-conscious executives and busy couples committed to eating fewer processed foods. It's an investment in the future. Some people spend their extra money on depreciating, material items such as new cars; others are interested in investing in a lifestyle service with the capacity to improve their health.

* COMMUTER TRAFFIC

In the Mat-Su Valley, commuting is a major time-consumer. We help commuters realize time savings daily by eliminating planning, shopping and cooking dinner. Some have decided to eat all organic foods, while others simply want to increase their fiber intake and keep their dietary sugar content low.

* COMPETITIVE EDGE

Our closest competitors would be shops where customers go in and make meals to take home. But in our business, we're able to listen to what...