Vol. 25 Nbr. 5, September 2008
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- Putting images in context.
- Making connections: 'Interconnected' conference draws 1,766 communicators from around the world.
- Defining 'winning' campaigns.
- September is worldwide membership month.
- 2009 recognition programs: call for entries, nominations.
- Mark your calendar.
- October is accreditation month.
- Tapping the international communication community: new IABC Chair Barbara Gibson and Research Foundation Chair Irene Monley share their goals for the coming year.
- Encyclopaedia Britannica rewires for the digital age: more than 200 years old, Britannica is taking a leap by inviting 'qualified experts' to be involved in content creation.
- The end of language? LOL: while some lament the impact of text messaging, it's just the latest step in the evolution of language.
- Back to the drawing board: The Back of the Napkin introduces the idea that visual thinking is about more than just communication.
- How is your company or client using social media for employee communication?
- Opportunity to grow: EXCEL Award winner J.W. Marriott Jr. credits his employees for his success.
- Every picture tells a story: yet as valuable as images are in conveying messages, visuals are seldom a one-for-one replacement for text.
- True lies: manipulating images: is it ethical?
- Putting people first: with employee annual reports, thoughtful design helps showcase the people who make the business succeed.
- The visual advantage: when you're explaining a complicated topic or trying to reach a jaded audience, innovative imagery can give you an edge.
- Diversity dialogue: Lockheed Martin's innovative postcard campaign gets employees talking.
- Striking contrasts: draw out details and meaning by juxtaposing elements in your photographs.
- Cultural connections: from gastronomy to music, from movies to books, this communicator values the art of language.
- Be the exception that proves the rule.