Vol. 39 No. 8, October 2007
Index
- Q & A: the new data--and analytics-driven site selection.
- Viral marketing at Center of New Umpqua bank promotion.
- Beyond free checking: new strategies for differentiating your bank.
- Capital Bancorp Inc., Nashville, Tenn., the parent company of Capital Bank & Trust, has agreed to merge with Renasant Corp., Tupelo, Miss., the parent company of Renasant Bank.
- Commerce Bancshares Inc.
- DEI Inc.
- Dunn & Bradstreet (D&B).
- Firstbank Corp., Alma, Mich., has acquired ICNB Financial Corp., parents company of Ionia County National Bank, which will be converted to a Michigan state-chartered bank with a new name, Firstbank--West Michigan.
- Northrim BanCorp. Inc., (assets: $911 million; 10 locations), Anchorage, Alaska, has agreed to acquire Alaska First Bank & Trust N.A.
- Arvest Bank, Tulsa, Okla., has agreed to buy three Tulsa-area branch locations of Marshall & Illsley Corp., Milwaukee, Wisc.
- Health Savings Accounts (HSAs).
- Marketing to Hispanics.
- Washington Federal Savings.
- Commercial banking acquisition campaign.
- "Take a Stand" and "Remember Your Roots".
- Key Foundation Philanthropic Annual Report 2005.
- Federal Home Loan Bank of San Francisco 2005 Affordable Housing Advisory Council Annual Report.
- Federal Home Loan Bank of San Francisco, 2006, Affordable Housing Advisory Council Annual Report.
- Bank Like You Live.
- First Financial Bank Annual Report.
- What drives word-of-mouth business? 'Tacit' interactions.
- Feminine allure: this is one customer segment that you can't afford to ignore--both because of its size and financial clout.
- Taking care of business: recognizing that woman entrepreneurs want to form a 'meaningful relationship' with their bank is the first step toward attracting business with this growing demographic.
- Stop and smell the brand: how to put the sense of olfaction into marketing action.
- Adding it up: you can save time by trying one of three short-cut approaches to an annual budget. But for the maximum marketing benefit, a fourth technique is preferred above the others.
- Leveraging the retention lifecycle.
- Fair Isaac refreshes the Classic FICO scoring model.
- Wells Fargo uses customized binders to reinforce brand image.
- A new strategic on-boarding system available to financial institutions.
- Capco, New York, and Lombardi have joined forces to strategically market and sell the TeamworksBPM suite as part of Capco's Client Profile Management (CPM) solution.
- First Data, Denver, says it has the only technology in the industry that can facilitate one complete process that prints color statements consistent with a brand's identity as well as live checks with the magnetic information character recognition (MICR) line intact.
- Geezeo, Framingham, Mass., has introduced Geezeo Mobile, a free service that gives consumers text-message access to all of their checking, savings and credit card accounts.
- Source Technologies has released its enhanced concourse Kiosk Project Planner 2.0.
- Toolkit explains how to conduct basic bank marketing research.
- You can market to the underbanked consumer market with First Score Direct, a service from L2C Inc, Atlanta, providing renewable marketing lists for preapproved and invitation to apply (ITA) campaigns.
- How to make good use of web site "listening posts".
- ABA Financial Marketing Awards: eight-one entries honored.
- New England Chapter ABAMN selects new board of directors for 2007-08.
- Services directory.
- Continuing education quiz.