Centennial Campaign report.
Investing in the Future
The Ohio CPA Foundation drives awareness of the CPA career path to students, educators and the public, and teaches Ohio students prudent money management habits so they become fiscally responsible adults.
Thanks to a successful 2008 Centennial Campaign by The Ohio Society of CPAs, the Foundation will have additional financial resources in the future to expand this important work and respond to new needs in the CPA profession as they arise.
A Word from The Campaign Chair
Dear Centennial Campaign Partners and Friends.
Happy New Year. And what a year the past one has been. I've had the honor and privilege of serving as chair of Investing in the Future ... The Centennial Campaign.
This first major fundraising initiative for The Ohio CPA Foundation began in November 2007 and closed on November 30, 2008, with cash and commitments in excess of the $1.5 million goal.
This project has been one of the most rewarding of my more than 35 years as a CPA. During the campaign, I worked closely with the Steering Committee members, and with over 100 other volunteers as we traveled the state to invite every CPA to participate. I also had the outstanding support of The Ohio Society of CPAs' staff from launch day through the final hour. The energy and commitment of all of these people, working together, made for incredible teamwork. I am very grateful for their efforts.
Last year, I talked with hundreds of CPAs about challenges and opportunities for the profession. What I learned underscores for me the reason CPAs are consistently ranked as the most trusted financial advisors in America.
As individuals, we are all unique in how we have chosen to practice as CPAs. But we all share one unifying trait--we are committed to doing our best work and ensuring that CPAs maintain a high level of credibility in the public's mind.
In short, we are proud to represent our profession And it shows.
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CPAs responded with great enthusiasm to The Centennial Campaign because its programs are well aligned with the needs we face to(Jay. Thanks to the generous gifts of thousands of individual CPAs and the vision of many public accounting firms and businesses the Foundation has an improved financial basis for the future.
We will fully fund a permanent endowment of more than $1 million. The remaning funds will support and expand current programs that positively impact our communities and future CPAs.
Work will begin immediately. This spring, we will form a Program Advisory Count comprised of major Centennial Campaign donors that will advise the Foundation's Board of Trustees to realize the Foundation's vision--
* Increase member volunteer service opportunities that bring visibility to the CPA profession
* Ensure talented students understand the rewards of being a CPA
* Improve financial literacy and financial awareness for everyone
You will hear much more about this work as it progresses. In the meantime, thank you for sharing my vision in this journey.
The Centennial Campaign created a unique sense of community for eyed member who was involved in planning, making fundraising contacts and opening their checkbooks.
I hope you enjoy reading about all of this activity on the following pages. But more important, I hope you share my pride in being a CPA today.
Sincerely,
Jerry L. Esselstein, CPA
Chair, The Centennial Campaign
CPAs rally behind Centennial Campaign to keep future profession strong
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Last week, as Ohio Society members rang in a new year, volunteers for Investing in the Future The Centennial Campaign were celebrating an important victory for The Ohio CPA Foundation--the successful conclusion of its first comprehensive campaign--an initiative that will financially drive the Foundation for years to come.
The campaign officially ended on November 30, 2008 with over $1.5 million committed in gifts and pledges from Ohio CPAs, public accounting firms, businesses and public and private foundations. The campaign capped a year-long series of events and member-to-member outreach that created new awareness for the Foundation and the added value it brings to the CPA profession in Ohio.
Of the total, over $1 million will be invested in a permanent, unrestricted endowment to fund future programs. The additional $500,000 raised will maintain and expand current programs over the next five years until the endowment is fully funded.
Today, The Ohio CPA Foundation funds programs that inspire students to pursue an accounting major and become CPAs. It also teachs students how to make wise financial decisions as adult consumers and business leaders. The new endowment will enable the Foundation to grow and provides additional services that are in line with future needs in the profession.
Creating such flexibility was a key reason The Centennial Campaign became the focal point of the Society's 100th anniversary celebration. It was an appropriate way to acknowledge the many achievements of the past and engage CPAs in meaningful conversations about the future direction of the profession.
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And engage them it did--in discussions about the challenges and opportunities that CPAs today face in serving their clients and the greater public. Opportunities such as how to grow the pool of talented CPA candidates as more baby boomers begin to retire, and maintain CPAs' public image as America's most trusted financial advisors.
The Centennial Campaign was a testament to the energy and commitment that CPAs across Ohio have for their avocation.
It began in November 2007 with the formation of a campaign Steering Committee. This small group CPA leaders represented public accounting, corporate industry and accounting education, and was led by Campaign Chair Jerry Esselstein, a trustee of the Foundation's Board, and past chair of The Ohio Society executive board.
The group quickly devised a plan to reach the 1.5 million campaign goal. It centered around one key premise--all CPAs can benefit from the work of The Ohio CPA Foundation, therefore every CPA should be invited to participate in building the future of the profession in Ohio. They recruited an additional army of more than 100 volunteers, all of whom devoted countless hours to making the campaign a success.
The quiet phase of the campaign kicked off in November 2007 and ran through mid June 2008. During this time, volunteers secured campaign gifts and pledges of more than $900,000 from CPA firms and Society leaders. The campaign went public at The Society's Members Summit & Annual Meeting in June, and throughout the summer and fall, volunteers for the General Appeal met face-to-face with individual CPAs from all sectors of the profession. The campaign enjoyed major visibility at all Society shows and events and was supplemented with a direct e-mail campaign to members and a special cover wrap featuring the campaign on the September issue of Catalyst.
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A core group of Ohio Society staff members worked with volunteers throughout the campaign to develop and distribute communications, and manage the collection of gifts and pledges while the total grew. As a result, member awareness for the Foundation increased significantly.
More important, the campaign succeeded in building a common ground of support for more than 3,000 CPAs who participated individually or through their employers. The Centennial Campaign was a unifying force for CPAs in Ohio ... a rally cry for creating a stronger profession for those who will follow in their footsteps in generations to come.
"The CPAs I met have a shared passion about priorities in the profession-retaining top talent and educating the public on financial matters. There is great potential through the Foundation."
Valerie A. Krueckeberg, CPA
Cincinnati
"CPA firms cannot thrive and grow without a strong pool of quality individuals. The Foundation's focus on promoting accounting careers is in line with our firm's mission--developing the CPA leaders of tomorrow."
Phillip L. Wilson, CPA
Principal & COO
Hill Barth & King LLC
Volunteers Drive Centennial Campaign to Success
CAMPAIGN CHAIR
Jerry L. Esselstein (+)
Columbus
Jerry L. Esselstein Company, LLC
CAMPAIGN STEERING COMMITEE
David A. Brockman
Akron
Brockman Coats Gedelian PC Co.
Janice L. Culver
Cleveland
KeyCorp
Crystal L Faulkner (+)
Cincinnati
Cooney Faulkner PC Stevens LLC
Frank L Festi Jr.
Medina
Rea & Associates Inc.
Brendan P. Fitzgerald
Cleveland
Sustin Bartell & Waldman Ltd.
M. A. "Maggie" Houston (+)
Dayton
Wright State University
Valerie A. Krueckeberg
Cincinnati
William B. La Place (+)
Cleveland
Deloitte & Touche LLP, retired
Peter A. Margaritis (+)
Westerville
Margaritis Financial Services LLC
Jay J. Moeller *
Dayton
Battelle PC Battelle LLP
Thomas J. Mulligan
Columbus
Sandra K. Pierce
Dayton
Parker Carlson PC Johnson
Mary J. Reimer
Hamilton
GBR Group LLC
David A. Simko
Cleveland
Ernst PC Young LLP
Elizabeth A. Walsh
Cleveland
American Greetings Corporation
Lee D. Wunschel (+)
Toledo
Lublin Sussman Group LLP
J. Matthew Yuskewich *
Columbus
Winterset CPA Group
SOLICITATION COMMITEES
Janice C. Acerro
Lima
CHAN Healthcare Auditors
Allyn R. Adams
Cleveland
Deloitte PC Touche LLP, retired
David J. Adler
Columbus
Deloitte Tax LLP
Ronald A. Antal
Stow
Research Credit Group
Steven E. Arnold
Dayton
Ernst PC Young
William H. Bagley
Cincinnati
Barnes Dennig & Co. Ltd.
Charles H. Bauer
Hamilton
GBR Group LLC
Peter A. Beck
Milford
Donohoo Cupp Beck & Associates Inc.
Steven R. Becker
Columbus
Sole Practitioner
Marie Belloto
Struthers
Belloto and Associates Inc.
Vanessa L. Blevins
Washington Court House
Sole Practitioner
Matthew T. Boehm
Findlay
Northwest Ohio Orthopedics & Sports Medicine
David W. Brink
Norwalk
Payne Nickles & Co.
James S. Bronder
Lima
The University of Northwestern Ohio
Stephen D. Burcham
Proctorville
Sole Practitioner
Sandy J. Caruthers
Columbus
Crowe Chizek and Company LLC
Linda Cavanaugh
Dayton
The Dayton Power...
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