Awana Hears a Saas Sermon

Customer Relationship Management; CRMVol. 12 Nbr. 6, June 2008

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Summary


Awana, the Chicago-area nonprofit agency, which provides local churches worldwide with programs, weekly clubs, and training for students in preschool through high school, had to come to terms with poor organization that was hurting its effectiveness. Awana had a screaming need for CRM, and already had several licenses of Microsoft Dynamics CRM on the shelf, which they needed to integrate with JD Edwards, its enterprise resource planning system, says Ken Comee, CEO, Cast Iron Systems. Cast Iron pushed the lead to them, and Awana did a mid-course correction to Salesforce.com. The company was able to back up its "integrate in days, not months" assurance.

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Extract


Awana Hears a Saas Sermon

Some might be offended to hear religion described as a competitive business, but there are certainly competitive aspects-something the missionaries of Awana discovered in late 20...

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