Journal of Behavioral and Applied Management

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from January 2005
Last Number: May 2010

Institute of Behavioral and Applied Management
ISSN 1930-0158

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Vol. 11 Nbr. 3, May 2010

From the Editor

Editor

Looking for Sin in All the Wrong Places: An Empirical Investigation of the Affluenza Construct

Sin taxes, popular source of tax revenue, are best applied to antisocial and inelastic consumption. But what consumption behaviors are antisocial and addictive? This research examines the assumption that excessive antisocial consumption - affluenza - is addictive. Four hundred fourteen subjects completed a measure of affluenza. Analysis identified six factors: materialism, overspending, urgency, financial stress, shopaholicism, and self-centeredness. The results showed little evidence of the ...

Exploring the Factors Affecting the Use of Kiasu Tactics

Kiasuism is an excessive form of competitiveness in which an individual tries to get the most out of every interaction. It manifests itself in the form of positive and negative tactics. This study explores the factors affecting the use of kiasu tactics. Maximization, conscientiousness, and perceptions of distributive justice are examined using multiple regression analysis. Maximizers are far more likely to engage in both kiasu positive and kiasu negative tactics than are satisficers. When peo...

An Empirical Study of Instant Messaging (Im) Behavior Using Theory of Reasoned Action

Instant messaging (IM) as a form of communication offers unique advantages to traditional email communication centered mostly on its immediacy. Levels of IM use are significantly less than email especially in business organizations. In order to understand IM behavior and encourage its adoption, this manuscript explores IM behavior using the Ajzen & Fishbein (1980) model of human behavior known as Theory of Reasoned Action (TRA). Attitude toward IM and "subjective norm" are positively asso...

Customer Service in the United States

This case examines the airline industry in the United States as an example of customer service. It uses authentic customer service letters as a springboard for a broader discussion of the current condition of customer service. Anyone who has received customer service from a large organization can relate to the content of this case, perhaps adding their own experiences. The case is applicable to both undergraduate and graduate courses in strategy, marketing, customer relationship management (C...


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