Vol. 35 No. 4, April 1991
Index
- A colorful explanation: a color photo in print is really a combination of four images created through a process known as color separation.
- Advertising: the ultimate weapon: strategies for a down market.
- Arnold wants a Humvee.
- Indiana indicators: 50,000 more Hoosiers.
- Indianapolis: beyond the bricks and mortar: civic leaders say human issues will be the focus of the '90s.
- Moore Langen Printing Co: the oldest printing company this side of the Adirondacks.
- Noblesville: the Hamilton County seat has location, money, and a lot more people than a decade ago.
- Overnight in central Indiana: a selection of accommodations.
- The around-the-clock salesman: advice on your company brochure.
- The three-dimensional sales tool: trade shows target a market and show products in motion.
- The mall moguls: Melvin Simon & Associates is the country's number one developer of shopping centers.
- Advertising agency survey.
- USA Group: the giant in education loans doesn't behave like a not-for-profit.