Vol. 42 No. 10, December 2010
Index
- Q&A: will interchange regulation become a catalyst for industry innovation?
- Large banks are reconsidering their business models.
- Service provider partnerships.
- Banks from the Southwest, Midwest dominate Brand Value Index.
- Thailand bank goes 'green' by reducing ATM electricity, shrinking the size of slips.
- Reader's guide.
- Money suffers a really bad year: any problem that money will solve is not a very big problem.
- Caution! Bank transformation ahead: welcome to the 'new normal.' In this banking world of the future, the old business models are broken, and marketing takes on greater importance. The success formula includes stronger brands, more-engaged employees and compelling customer experiences.
- How do you integrate this stuff? Mobile banking? Social media? IPhone apps? All of these technologies should be included in an overriding electronic delivery channel plan. Otherwise, you risk missing your primary marketing objectives.
- Creating a feedback loop.
- Beyond social media marketing: banks can use social media for other things--a prime example being employment recruiting. Here's how to utilize social media to identify and attract high-quality job candidates.
- E-communications solution extends bank's e-newsletters to smartphones.
- Financial services Reform Readiness process offered by PARTNERS+simons.
- ZashPay, a person-to-person payments service, introduced by Fiserv.
- Product extends personalized debit card capabilities to community banks.
- Standalone version of iPay P2P electronic payment system offered.
- Relationship recovery: an overlooked retention strategy.
- ABA endorses LexisNexis employment screening Solutions suite of products.
- New 'ask your banker ...' consumer education brochures launched by ABA.
- ABA enters agreement with Interthinx for residential mortgage risk mitigation tools.
- Events.
- Residential appraisal solutions offered by ABA/FNC partnership.
- Travelex prepaid card for overseas travel added to ABA travel money program.
- Watch the elephants; Ignore the ants.
- Services directory.
- Continuing education quiz.